Academic Program Decisions
Need Better Intelligence.

Gray DI helps colleges and universities evaluate academic programs, improve financial performance, identify growth opportunities, and support students with trusted data, software, and AI tools built for higher education.

See Gray DI in Action
Learn More about PES
Mission Academics Markets Margins
PES Academic Program Management Dashboard

Democratize Campus Data

Identify opportunities using accurate, shared data and transparent, participative evaluation processes.

  • Build Stakeholder Consensus Involve institutional leaders, deans, and faculty to accelerate successful implementation.
  • Comprehensive KPI Summaries Access quick summaries and one page overviews tracking market demand, economics, and efficiency.
Learn to Democratize Data →
Decision Support Systems

Inform Your Strategy

Use decision support dashboards that integrate relevant internal data and custom market information.

  • Data Informed Processes Combine objective platform metrics with institutional judgment to improve institutional efficiency.
  • Portfolio Optimization Utilize the platform built specifically to track external markets alongside internal performance metrics.
Learn to Inform Decisions →
PES Markets

Competitive Intensity & Market Share

Understanding regional market share and competitor density prevents launching or maintaining oversaturated offerings.

  • Competitor Density Track regional and online institution degree completions to avoid overcrowded spaces.
  • Differentiated Positioning Identify untapped market demand vs. saturated program areas to invest in high-opportunity niches.
Learn to Boost Enrollment →
PES Economics & Outcomes

Strengthen Performance

Generate funding for growth and improve student outcomes by optimizing courses, sections, and schedules.

  • Understand Program Economics Obtain clear views of your program portfolio costs to fix margins and run a healthy institution.
  • Reinvest Savings Reduce instructional cost leakages and confidently reinvest savings back into your core mission.
Learn to Strengthen Finances →
$10M+

Program Revenue Generated

4,000+

PES Users

1,500+
Programs

CIP Codes Available

100M+

Unique Data Points

Increase Institution Revenue and
Optimize Program Decisions

Gray DI’s Program Evaluation System (PES) equips higher education leaders with the data-informed insights needed to scale successful programs and reduce institutional costs.

PES Economics and Outcomes

  • See program, course, section, and faculty-load economics so leaders can improve margins without losing sight of mission.

Explore PES Economics and Outcomes Software

PES Markets

  • Evaluate student demand, labor market trends, competition, and regional opportunity before launching, growing, or changing programs.

Explore PES Markets Software

Program Remix

  • Model new programs from existing courses to reduce development costs, speed time to launch, and improve completion pathways.

Explore Program Remix Software
Explore All PES Software
college-of-wester-idaho-150x150-1-1.png
lincoln-tech-150x150-1-1.png
southwestern-university-150x150-1-1.png
strata-tech-150x150-1-1.png
tiffin-university-150x150-1-1.png
Montclair-State-University_Logo_300x300.png
University-of-South-Florida_Logo_300x300.png
Portland-State-University_Logo_300x300.png
Loyola-University-Chicago_Logo_300x300.png
Texas-State-University_Logo_300x300.png
Central-New-Mexico-Community-College_Logo_300x300.png
University-of-Wyoming_Logo_300x300.png
Kentucky-State-University_Logo_300x300.png
Stockton-University_Logo_300x300.png
University-of-Utah_Logo_300x300.png
GVSU_Logo_300x300.png

Find the Right Gray DI Solution

Whether you are evaluating programs, improving economics, planning for workforce demand, or responding to an RFP, we can help point you in the right direction.

I Am A Graphic
1 My Industry Is...
I Want To Graphic
2 I Want To...
Tell Us More Graphic
3
Tell Us More (Optional)
“My message to other universities is that if you are committed to having a process of ongoing program evaluation based on internal and external data analysis, you need Gray PES.”
Peter Holbrook ⭐⭐⭐⭐⭐Provost and Chief Academic Officer Tiffin University
“Gray DI is truly amazing. Their expertise in higher education analytics is remarkable. They also have an excellent support team to aid users’ questions that could range from simple, complex and everything in between.”
Senior Financial Data Analyst ⭐⭐⭐⭐⭐Large Community College
“Organizations across all industries should take a page from Gray DI’s book of how to best deliver top-quality data analytics, along with equally matched customer support.”
Senior Financial Data Analyst ⭐⭐⭐⭐⭐Large Community College

Featured Case Studies

Identified 44 Programs to Grow

“Having Gray DI come in as a third party gave us a neutral perspective and helped us make informed data-informed decisions.”

Dr. Tanjula Petty
Assistant Provost,
Alabama State University

Read Full Case Study

$2.3 Million in Savings

“Gray DI helped us take a very deep dive into academic program revenues and expenses, so we could identify opportunities to improve efficiencies in our portfolio.”

Abdu DahrVice
President of Strategic Partnerships, Fresh Start

Read Full Case Study

$345K in Savings

“My message to other universities is that if you are committed to having a process of ongoing program evaluation based on internal and external data analysis, you need Gray PES.”

Peter Holbrook
Provost and CAO,
Tiffin University

Read Full Case Study
Explore All Case Studies

What Makes Gray DI Different?

  • Superior Enrollment Insights:
    We offer more current enrollment insight than IPEDS-only analysis.
  • Corrected Student Geography:
    We provide corrected online student geography for better market demand analysis.
  • Granular Program Economics:
    Our tracking goes down to the course, section, and faculty-load level.
  • Human Support Access:
    We feature daily drop-in office hours and flexible one-on-one meetings with real humans.
  • All-in-One Data System:
    We integrate labor market, student demand, competition, and outcomes in one system.
  • Grounded AI Companions:
    Our AI student companions are fully grounded in institutional content and career data.
  • Higher Education Experts:
    Our team supports implementation, interpretation, and action.
  • Instant Metric Reporting:
    We deliver instant reports on 50+ metrics for student demand, job market, and competitor activity.

Expand Your Insights with Free Resources

Access our library of expert resources to make more informed programmatic choices for your institution.

2026 Emerging Programs

  • Access the full resource kit from our annual session revealing the high-growth academic fields, industry data, and workforce trends shaping the year ahead.

Explore Our 2026 Emerging Programs

2026 Master Class Series

  • Access the complete library of advanced training toolkits, modeling matrices, and presentation slides to deeply master data-driven program management.

Explore Our 2026 Master Class Series

Virtual & In-Person Events

  • Learn where to find Gray DI at upcoming webinars, events and conferences. Gray DI hosts monthly data-driven webinars for higher education leaders looking to optimize program portfolios.

Explore Our Upcoming Events

About Gray DI
Frequently Asked Questions (FAQ)

Gray DI is a data and software firm that provides the only complete academic Program Evaluation System (PES) to help higher education institutions make data-informed growth decisions.

PES is a data-driven platform that helps universities assess the financial health, student demand, and job market outcomes of their academic programs.

Our enrollment data is up-to-date through the most current semester. That is three-to-five years more recent than competitors’ information, which relies on IPEDS completions data and reflects the majors that students chose three-to-five years before completion.

We correct IPEDS errors by placing online completions in the markets where students actually live, rather than just at the institution’s headquarters. This provides a more accurate view of local student demand.

Our PES Predict module uses a machine-learning model to estimate potential enrollment for new programs with over 90 percent accuracy, significantly reducing the financial risk of new launches.

CoCo is an AI success suite that provides 24/7 personalized tutoring and career guidance for students. Our tutoring software is grounded in the institution’s curriculum, while career guidance is based on data from 30 million alumni profiles.

We provide daily office hours and one-on-one support with higher education industry veterans, as well as 24/7 AI-enabled technical assistance.

Explore More FAQs