Associate Vice President, Marketing

Mary Ann Romans

Gray Data

Undergraduate Growth vs. Graduate Collapse

International enrollment is changing in ways that few expected, with undergraduate interest staying strong while graduate demand slips faster than anticipated. Early signals show sharp drops in global engagement and surprising shifts in program preferences. Explore what is driving this turn and how it may shape institutional priorities in the year ahead.

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Gray Insights

Gray DI’s 2025 Holiday Gift Guide: Give the Gift of Data-Informed Decisions!

Get ready to rethink holiday gifting with a look at how data-informed tools can offer far more value than another mug or fruit basket. This guide showcases how Gray DI’s Program Evaluation System and AI College Companions bring clarity, better decisions, and meaningful improvements across campus, revealing how modern insights can shape a more confident and strategic year ahead.

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Gray Insights

The 8 Pillars of AI Adoption: A Roadmap for Community College Leaders

Artificial Intelligence is reshaping education faster than most institutions can respond. The 8 Pillars of AI Adoption outlines a clear roadmap to help colleges harness AI’s transformative potential while maintaining ethical governance, supporting faculty, and preparing students for an AI-driven workforce. Explore how forward-thinking leaders are turning rapid change into long-term opportunity and discover the strategies that can make your institution future ready.

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Gray Insights

Rebuilding the Humanities: Innovative Interdisciplinary Majors

Once seen as relics of the past, humanities programs are quietly evolving to meet the demands of today’s students and employers. A new wave of interdisciplinary degrees is blending cultural literacy, critical thinking, and ethical reasoning with career-aligned skills in areas like digital media, public health, and social entrepreneurship. Explore how institutions are reimagining the liberal arts—not as nostalgia, but as a modern, adaptable foundation for leadership, innovation, and workforce relevance.

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Gray Data

April 2025 Higher Ed Program Trends: What’s New, What’s Next

As student interests and workforce demands continue to evolve, colleges are responding with a wave of innovative new programs — and April 2025 was no exception. From AI doctorates to short-form credentials in trades and tech, institutions are rethinking not just what they offer, but how they deliver it. Explore the latest trends shaping academic portfolios, and see how schools are using program launches as strategic levers for growth, access, and relevance.

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Gray Insights

Data-Informed Decisions: Using Market Demand to Grow Academic Programs

In an era of limited resources and rising expectations, institutions must make smarter, faster decisions about which programs to grow, maintain, or retire. Explore how combining market data—like student demand, labor market alignment, and competitive benchmarks—can help identify high-potential opportunities, avoid costly missteps, and drive long-term program sustainability.

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Gray Insights

Computational Social Science: Understanding and Shaping Our Digital World

With billions of users worldwide, social media has become a powerful force shaping how people communicate, form relationships, and engage with the world. Computational Social Science (CSS) uses data and advanced analytical tools to uncover the deeper impacts of this digital behavior—from shifts in public opinion to the spread of misinformation. Explore how CSS is being applied in real-world contexts, the growing demand for expertise in the field, and how new academic programs are preparing students to lead in an increasingly data-informed society.

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Gray Data

Trends in New College Program Announcements for March 2025

March 2025 brought a wave of new program announcements from colleges and universities — and with them, a clear view of where higher education is heading next. From healthcare and business to cybersecurity and technology, institutions are aligning new offerings with workforce needs while expanding access through online and flexible formats. Explore what these latest announcements reveal about shifting priorities, emerging trends, and the future direction of academic programs.

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